Last fall, we wrote about how Uber's partnership with Starwood Preferred Guest was slated for termination on December 17, 2017. That partnership had already degraded, as the number of Starpoints riders earned for using Uber had previously been decreased before complete elimination. Now, there's an announcement stating Uber users holding American Express cards will also lose the ability to earn bonus Membership Rewards points for Uber fares charged to the card. And while the number of points earned is minimal, it does show that Uber's cutting back on many promotional tie-ins while inexplicably maintaining others.
Holders of the personal American Express Platinum card, one of the pricey cards we mention in our blog post about premium cards with credit card benefits, still receive their $200 in annual Uber credits ($15 per month and $35 in December). That credit card has to offer benefits such as Uber; a lot of services that may/may not be used have to be added for the issuer to feel comfortable raising the annual fee from $450 to $550 per year. In fact, that $550 annual fee for a credit card (albeit a good credit card) chased many of the AutoSlash team members from the AmEx Plat to alternatives in the market.
Still curious about some of the incentives that can be earned each time a paging a ride from ride-hailing services Lyft and Uber? We maintain a list in our blog post "Discounts and Loyalty Points available with Ride-Hailing Companies Uber and Lyft", including Uber's obscure tie-in with Sears/KMart (we're still amazed Sears/KMart even exists as an operating entity at this time). In fact, the Sears/Kmart incentive from my last three Uber rides, combined with the iBotta cash each trip, just paid for a new pair of driving gloves!